
Site selection, made simple
Access meaningful data, strategic locations, and expert support across Southern Utah
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Southern Utah, at a Glance
Southern Utah is one of the most competitive emerging regions in the Mountain West, offering pro-growth policies, strategic access, and rapid population growth.
Total population: 300,000+
Median household income: $77,431
4.65% flat tax rate, with no local corporate income tax
60% labor force participation rate
Annual visitors: over 15,000,000
Why Southern Utah?
Top 10 U.S. region for economic momentum
Policom, 2024
Clear logistical advantages
Serviced by the I-15 Corridor, with proximity to West Coast ports and Mountain West metros
No state income tax on business income
A true business-friendly environment
Unmatched quality of life
Consistently ranked among the best for families, workforce attraction, and executive relocation
2.3% regional unemployment rate
Utah Department of Workforce Services
#2 fastest growing MSA
The St. George MSA is the second-fastest growing region in the United States
Key County Metrics
Population and employment breakdowns for each of the five counties
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Population: 211,896
Median Household Income: $76,411
Annual Population Growth Rate: 2.28%
Unemployment Rate: 2.9%
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Population: 67,617
Median Household Income: $65,527
Annual Population Growth Rate: 2.58%
Unemployment Rate: 3.1%
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Population: 8,869
Median Household Income: $75,000
Annual Population Growth Rate: 2.57%
Unemployment Rate: 3.3%
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Population: 7,065
Median Household Income: $85,603
Annual Population Growth Rate: -1.17%
Unemployment Rate: 3.5%
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Population: 5.426
Median Household Income: $27,489
Annual Population Growth Rate: 1.04%
Unemployment Rate: 3.6%
Explore Interactive Dashboards
Employment Information - St. George MSA

A better site selection partner
Project management
So.Utah coordinates across jurisdictions, aligns incentives, and simplifies communication
Site and asset identification
We help you locate the most strategic available sites (shovel-ready, flex, build-to-suit)
Data and workforce analysis
Meaningful, customized, actionable reports from trusted public and private sources
Connection facilitation
Connect directly with utility providers, education institutions, and local officials
The So.Utah advantage
One contact - five counties
Streamline your location advisory projects with a single regional team
Streamlined RFI responses
Get the answers you need, when you need them - all in one place
State and local coordination
We align with GOEO, EDCUtah, and city and county leaders to ensure consistency
Public-private partnerships
Our investment structure lets us respond quickly and act decisively, with confidence